A bold aesthetic achievement in tile design
Villeroy & Boch Tiles has earned the distinguished Red Dot Design Award 2025 in the ‘Product Design’ category for its METALCRAFT collection. Celebrated for its creative interpretation of metallic materials, the series highlights the brand’s mastery in balancing trend-led style with design longevity.
Industrial design, reimagined through refined detail
With a surface that plays with light and texture, METALCRAFT captures an urban sensibility through a designer’s lens. “With expressive colours such as silver, steel, brown, black and accent tones in copper, brass and petrol, it creates an interplay of light and shadow, shine and mattness, impulsiveness and calm. Depending on the lighting situation, the look alternates between understatement and opulence – always high-quality, always full of character.”
Available in a wide variety of wall and floor sizes, the tiles combine aesthetic appeal with practical durability. High-performance finishes such as VilbostonePlus and CeramicPlus make them ideal for spaces that demand both function and beauty.
Recognised by the global design elite
Each year, the Red Dot Design Award honours products that exemplify outstanding creativity and function. In 2025, a panel of 43 judges from 21 countries assessed entries from over 60 nations. “The METALCRAFT series from Villeroy & Boch Tiles impressed with its exceptional design quality in this demanding assessment and was honoured with the coveted award.”